Ah … what if you could turn everything you touch into gold. If you could make life work in your favor and have people talk about you in the best of ways. Is it possible? Yes! it is, and you can turn things around with just one simple mind shift.
Consider for a moment … Have you ever ordered food to your house and the person delivering the food just can’t find your house? Even with all of today’s technology; GPS and Google Maps, the delivery person just can’t figure it out?
Or better yet, maybe you have experienced the delivery guy/gal who comes straight to your house and gives you an extra treat as a thank you for ordering with them? What impression do each of these scenarios leave you with?
Underperformance or overperformance? The difference is critical.
The truth is, most people just live up to our expectations and that’s it. But then there are some people who are just phenomenal and totally awesome. They are the type of person who makes others say: “Damn, he or she was really good and better than I thought!”
These “overperformers” have figured out the Midas touch and how to optimize it! If you learn this simple trick, you too can be the Alchemist in your own life. You’ll want to be part of this rare breed, the type of person who always overdelivers.
Make people impressed and they’ll do word-of-mouth marketing for you. For example, if you promise work done in three days, deliver it in two! If you commit to producing a ten minute video, make the ten minute video, but then add a little bonus video as a second option. It works! It impresses and makes people remember you, recommend you, and WANT you.
Use this tool, not only in business, but also in your social life and with your relationships.
People will want to do business with you, hang out with you and all types of good things will start to happen. Only because of a simple mind shift, by being aware of this rule and going that extra mile.
Most people are just average, and that’s what they expect. So when they meet somebody who’s better than what’s typical, you leave a lasting impression.
You should try to be extra passionate, extra interesting, extra interested and extra skilled.
If you have a store, leave a handwritten thank you note in the bag for the customer. Or send out a Christmas card to your clients. It doesn’t have to cost you much. Just give a little chocolate to your client or something that’s unique.
If you’re used to the status quo, you probably know that it will keep you in business, but you will never really prosper or make the serious gains you desire. If you underperform you should really be careful, but if you overdeliver, then you’ll start to attract some amazing opportunities.
It’s hard to do this right all the time, but it should be the general vibe that you give off. Make people’s experience with you a pleasurable one. It works like magic!
I hope this inspires you to be awesome, and if you have something you want to share, or any questions, leave them right here in the comments.
Let’s move forward…
– Casper Stang