Crushing These Three Mental Barriers … Once And For All!

A closer look at mental barriers will reveal their true colors. Often they are more like bad excuses. Sometimes they’re not true. Other times, they can still prevent you from moving forward, and meeting your potential. Let’s confront and crush some of these mental barriers … once and for all!

Three common ones that I see people use is in the context of starting a business or becoming an entrepreneur are:

“I don’t have enough time”, “I don’t have enough experience”, and “There’s already many people doing what I want to do”.

Let’s start with the first one, shall we?

1. “I don’t have enough time”

First of all, do you know what you are spending your time on every day?

We often go about our day a little bit on autopilot, and some of the things we do are just plain habit. When was the last time you took a detailed account of your day and efforts to see exactly where your time is going? Make every minute accountable.

Can you reorganize and change up your daily routine? Can you cut down on actions that aren’t helping you reach your ultimate goals? How about actions and efforts that aren’t giving you any pleasure, any results or anything of real value? Maybe you can eliminate some of these to make room for what you want?

For example – How much time do you spend on leisure? Binge watching favorite TV shows, or downtime at a café can be put to valuable results.

Your health too, plays a big role. To find more energy, maybe you can start eating healthier, start working out, or perfect your sleeping pattern. Having more energy will make you more productive?

How much time do you really need for the business or venture you want to start? Maybe 30 minutes a day is sufficient. At least it’s better than doing nothing. Every journey starts with one step.

If you don’t manage your time, you will waste it. Take control of your time, and change your mind about time and decide you have plenty of it.

We all have 24 hours, so time is not a viable excuse. Start assessing your time and scheduling your day ahead of time. Plan for success!

2. “I don’t have enough experience”

You will never have enough experience … yet! And you will never get experience in the first place if you don’t start experiencing. So take action and don’t procrastinate.

You don’t need to have all the experience in the world, or be the best in your field when you are starting. What you do need is the right attitude and to be able to look for answers when you need them. If you don’t know something, figure it out.

There are many entrepreneurs who achieved success by operating under the principle: “Fake it ‘till you make it!”, and it works. Perfection is fleeting, so stop chasing it.

Even if you’re not the best right now, you can still operate in your market and be able to stand out. Just find your unique angle, and dominate by being special.

Strive to become the best and work harder than your competition. Be interested in learning new skills so you can add them to your arsenal. Always be open.

3. “There’s already many people doing what I want to do”

This is a good thing and not a bad thing!

If many people are doing the same thing already, and operating in a field that you’re thinking about jumping into, then it’s usually a good indication that the niche is profitable. There’s money to be made!

So instead of using this as an excuse, look at it as a sign. There’s already a market, there’s already people willing to buy, now you just need to differentiate yourself so you can stand out with your concept.

Maybe you can deliver the same thing, but package it in a more interesting way. Or you can change the angle of the concept a little bit. Or just deliver something better.

Take inspiration from what your competitors are doing, see what they are good or bad at, and put your own spin on it. Find problems or areas of the market that need new solutions and jump on those.

Do you know other mental barriers similar to these, or common excuses that you hear people say? Go ahead and share them in the comments.

P.S. If you have a friend who’s thinking about starting a business or a new venture, share this post. Maybe it can help them get started.

Let’s move forward…

– Casper Stang

Online Methods To Attract Clients On Autopilot

You can attract clients on autopilot, or better yet, make sales, without lifting a finger!

Perhaps you are new to internet marketing, or maybe you have just started a business. If you want to improve the way you receive clients, this post is for you! Who doesn’t want to attract new clients on autopilot?

With today’s online marketing techniques, you can do just that by having a product or a service available for purchase online. Then, by consistently driving traffic to this offer, and having systems in place, you can have this run automatically. Once it’s set up, the clients will come to YOU like MAGIC!

You’ll have an “automatic client machine” that will generate a consistent stream of leads and clients for you on a monthly basis.

How does it work? It’s called lead magnets and sales funnels, and if you’re a creative person, it’s a beautiful thing to be able to spend more time creating and less time contacting potential leads.

I’m all about giving value, I’ll go over the most common lead generators here and give you a basic understanding.

The great thing about advertising online

With traditional advertising, you would typically place an ad in a newspaper or a magazine and hope and pray for responses. There would be no way to really check and see the ROI per dollar spent.

But with advertising online, you can track and see everything, especially what works and what doesn’t. You can analyze what actions gave you the conversion, the cost per lead, and it’s a lot easier to calculate if your investment is working or not, and at what rate.

If your cost per conversion is low, and your profits are good, you can keep an advertisement campaign running for a long time. Likewise, if a costly attempt isn’t working, revise it or eliminate it. You can optimize it, you can tweak and improve the campaign, but for the most part you’ll be attracting clients on autopilot. Bottom line is – You’ll keep making money without having to do a lot of extra work. Sounds cool, right? It is cool!

Attract clients on autopilot

Here are three examples of common sales funnels:

Advertisement -> Sales page

This is called direct linking. You set up an advertisement banner on a platform like Google Adwords, Facebook, Bing Ads etc. and aim it at your target audience.

You link this banner directly to a sales page where you have info about your offer, a “buy now” button or a contact form.

Advertisement -> Presell lander

Cold leads often have to be warmed up a little more than what an ad and a sales page can do. One way to do that is by using a presell lander.

Usually you would link your ad (Google Adwords, Facebook, Bing Ads etc) to a web page with a review, an article or a video explaining and talking about the offer and the benefits without saying “buy, buy, buy”.

You’ll want to have links somewhere on this page directing the user to the sales page mentioned above.

Advertisement -> Opt in page

Another effective way to warm up your lead is by having an opt in page. You link your ad (Google Adwords, Facebook, Bing Ads etc) to a web page where the user gives you her/his email address in exchange for something free like an ebook, a video training series, an email course or a free webinar.

With this free offer you’ll be able to show a taste of what you can give in terms of value, and you’ll be able to warm up the lead. You will sell later on by having automatic email drips.

You’ll have to do the work of creating the free offer, but you only do that once. You can also have the webinar fully automated by using a pre-recorded webinar replay. Obviously, there are technical elements involved in these techniques and maybe you’ll need someone to assist you. Or you can do it yourself, it’s not too advanced.

There are other ways to drive traffic to your offer, like social media and SEO, but it won’t give you a reliable and a consistent stream of results that you can count on, as with advertising.

Although you can automate some of your social media, it won’t be as automated as advertising. Once you have a working formula that is profitable, all you have to do is scale it by putting more marketing budget into the funnel.

Put these methods into action. Do a little research on these methods and then create your own “automatic client machine”. Thoughts, ideas, questions – share ‘em in the comments!

P.S. Got a friend who’s starting a business or could need some new clients? Share this post – it could really change their whole game!

Now let’s move forward…

– Casper Stang

How To Find The Confidence To Go For Your Dreams

Do you shake a little in your boots when thinking about your dreams? Do you wonder where you’ll find the confidence to take that first leap and go for what you want?

Confidence, or lack of it, seems to be a common strength that people are looking for. I get it, I really do, but let me give you my personal take on it.

If you want something, go get it, period! Confidence has nothing to do with it.

In some ways, confidence and self-esteem are overrated. You don’t need it when you first start. But what you do need is to take action anyway and not procrastinate.

The mind is strong and it can play these tricks with you, but don’t let it paralyze you. Don’t let it stop you from going after your dreams and what you really want.

Having a little fear and insecurity is just a good thing. It’s our mind’s way of signaling you, telling you that this is something you care about, something that’s important to you. In some ways it is a warning and that you’re about to step out of your comfort zone. It triggers your adrenaline and helps get you pumped up! And that’s a good thing.

Just deal with those feelings as a great indicator, a guide, or GPS if you will, showing you where to go. Superstars, top athletes and billionaires all had to push through fear to get where they are. My guess is that most of them were not so confident when they first started.

It is the same thing with you when you first learned to swim, ride a bicycle, or maybe when you had your first day at school or at your first job.

Confidence is something you build and grow over time, and it builds with experience and training. We don’t have it when we do something for the first time. But it is there, underneath, waiting to emerge. And it will!

When you get more used to a situation, or when you get better at it, your confidence level grows and it often evolves to the point where you can challenge yourself even more.

Look at insecurity and self-doubt as your ally, and get used to it. It’ll show up again and again if you constantly push yourself to grow. It is the difference between top performers and the rest. This ability to merely push through the insecurity and self-doubt and take action regardless.

So how do you find the confidence to go for your what you really want? Start with persistence, and a little drive. You’ll find it on the path to where you want to go, but first you’ll need to take action.

Face situations in spite of fear. And by attacking and defeating fear you’ll be victorious.

What you’re looking for is not confidence. It’s courage.

Let’s move forward…

– Casper Stang

My Top 5 Methods for Finding Inspiration

If you are lucky enough, and your mind is always open, creative ideas will often come to you like a strike of lightning. But if they don’t, then having some go-to methods for finding inspiration in the world around you can be really helpful.

Whenever I feel uninspired or experience any form of writer’s block, I have to actively seek and chase inspiration and creative ideas. Here I’ve put together a handy little list of my top 5 methods that you can implement right now to boost your creativity:

Take in a good piece of art

Looking at a painting like a Picasso can help me spark a creative idea. A great painting can be full of contrast. It can have strong colors or rough shapes. It can be complex with a clear meaning, or simple with an indistinct and not-so-easy-to-grasp meaning.

By just looking at a beautiful art piece, I can often hear melodies, chord progressions, or come up with new and interesting design ideas. Usually they’re very out-of-the-box, and the better the work of art, the better the idea.

Just think about it, humans have created and stared at images drawn onto walls for thousands of years, longer than we’ve had the written word. It clearly has an effect on us.

Provide limitations

Less tools often means more creativity.

Not having a lot of resources at your disposal, and being limited to only a few tools, forces and challenges the brain to think of new and creative ways of working.

So instead of thinking: “I have to buy this” or get this new equipment that everyone is using, try “I can just be creative with what I have here and now”. Or “I can even remove some tools that I have and try to accomplish the task”.

By using this method, you’ll come up with magical and innovative ideas that you perhaps wouldn’t have thought of otherwise, and the ideas will be more unique. More you, and more real!

Daymond John, the entrepreneur and founder of Fubu, has a book called: “The Power Of Broke” which is kind of about this principle of dealing without.


Steal from the greats

Yes, it’s allowed to copy the greats, and you should!

Steve Jobs stated that when he and his team developed the Macintosh, he kept in mind a quote from Pablo Picasso: “Good artists copy. Great artists steal.”

It comes down to exposing yourself to the best things ever created, and bringing those things into what you’re doing. Think about it – when we are learning the piano, we play compositions of other composers, not our own. When we play sports, we follow the game others invented, not our own creations. When we dress ourselves, we choose fashions created by others before we design our own. Copying builds expertise.

I’m not suggesting straight duplicating or being a lazy thief, but adding a twist, a great idea here and there, and turning it into something greater. This method can spark new and interesting ideas that you most likely wouldn’t have thought of from only using your own mind’s imagination.

We’ve seen it again and again where great masters have found inspiration in their predecessors, and taken what was good about them, and by doing this, they themselves became great.

Search out new surroundings

Stepping out of the normal way of doing things and into new surroundings can often inspire the brain to think of new thoughts.

Maybe you’ll see things you haven’t seen before which can lead the brain into new creative wanderings. Ever tried walking through your supermarket backwards to the way you normally do? You’ll see products you’ve never seen before. Try a different route home from work, or a TV channel you’ve never looked at.

You can journey to new places, maybe to other countries, cultures, or just spend time outdoors and immerse yourself in nature. New scents, people, sceneries and things that are uncommon to you can expand your vision. It can boost your inventiveness and get you thinking creatively.

New perspective

Taking a shower

Many great ideas happened in the shower.

The combination of having a relaxed state of mind, alpha waves rippling through the brain, and the water distracting you from other thoughts, is perfect for coming up with the best and most creative ideas. Pharrell Williams has even stated in an interview that one of his favorite places to work is in the shower!

Our subconscious mind is often working hard throughout the day to develop an idea, or solve a problem, to work on a project, but we’re not able to hear these insights or voices when our analytical brain is operating at full speed.

It’s not until we relax, get in the shower and remove ourselves from email and social media that we’re able to hear these voices in the back of our head.

Similar to the shower are: exercising, driving home and cooking  …if you’re good at that.

Now, I’d love to hear from you in the comments. Which of these 5 methods will you take into practice or use more often? Do you have other methods you want to share?

Now let’s move forward…

– Casper Stang

How To Get The Midas Touch With One Simple Mind Shift

Ah … what if you could turn everything you touch into gold. If you could make life work in your favor and have people talk about you in the best of ways. Is it possible? Yes! it is, and you can turn things around with just one simple mind shift.

Consider for a moment … Have you ever ordered food to your house and the person delivering the food just can’t find your house? Even with all of today’s technology; GPS and Google Maps, the delivery person just can’t figure it out?

Or better yet, maybe you have experienced the delivery guy/gal who comes straight to your house and gives you an extra treat as a thank you for ordering with them? What impression do each of these scenarios leave you with?

Underperformance or overperformance? The difference is critical.

The truth is, most people just live up to our expectations and that’s it. But then there are some people who are just phenomenal and totally awesome. They are the type of person who makes others say: “Damn, he or she was really good and better than I thought!”

These “overperformers” have figured out the Midas touch and how to optimize it! If you learn this simple trick, you too can be the Alchemist in your own life. You’ll want to be part of this rare breed, the type of person who always overdelivers.

Make people impressed and they’ll do word-of-mouth marketing for you. For example, if you promise work done in three days, deliver it in two! If you commit to producing a ten minute video, make the ten minute video, but then add a little bonus video as a second option. It works! It impresses and makes people remember you, recommend you, and WANT you.

Use this tool, not only in business, but also in your social life and with your relationships.

People will want to do business with you, hang out with you and all types of good things will start to happen. Only because of a simple mind shift, by being aware of this rule and going that extra mile.

Most people are just average, and that’s what they expect. So when they meet somebody who’s better than what’s typical, you leave a lasting impression.

You should try to be extra passionate, extra interesting, extra interested and extra skilled.

If you have a store, leave a handwritten thank you note in the bag for the customer. Or send out a Christmas card to your clients. It doesn’t have to cost you much. Just give a little chocolate to your client or something that’s unique.

If you’re used to the status quo, you probably know that it will keep you in business, but you will never really prosper or make the serious gains you desire. If you underperform you should really be careful, but if you overdeliver, then you’ll start to attract some amazing opportunities.

It’s hard to do this right all the time, but it should be the general vibe that you give off. Make people’s experience with you a pleasurable one. It works like magic!

I hope this inspires you to be awesome, and if you have something you want to share, or any questions, leave them right here in the comments.

Let’s move forward…

– Casper Stang